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Jeslen Bas-ilan

Digital Marketing Tools 2020

9 of the Most Powerful and Latest Digital Marketing Tools That Are Proven to Drive Results

Since the development of digital marketing in the 1990s, several tools and channels have been introduced in the market. Digital Marketing started with Archie, the first search engine. It was then followed by the first clickable web-ad banner in 1993, then the first e-commerce transaction over Netmarket, the launching of Yahoo, and the introduction of …

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Positive Media Exposure for Startup

Immediately Gain Positive Media Exposure for Your Startup

Journalists and editors are incessantly pursuing impressive stories that are guaranteed to be well-received by a wider audience. A great deal of their ideas and articles have been thoroughly researched before they were written for publication. In some instances, journalists and blog sites accept articles from contributors, for as long as their work fits the …

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Fake online casinos

Beware of Fake Online Casinos: 6 Online Gambling Site Red Flags to Watch Out For

There are a multitude of online casinos where players wager large sums of money in the hopes of winning millions in return. In some cases, the majority of and inexperienced players bet their money on any mobile gambling sites without checking the credibility of each of these sites.  Over the past years, many internet casinos …

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online payment fraud prevention strategies

Effective Strategies to Safeguard Your E-Commerce Business from Fraud

Online Payment Fraud refers to any illegal transaction committed by criminals online with the goal of stealing a person’s money or sensitive information. Fraudsters or scammers are highly intelligent individuals who are capable of detecting a card owner’s information without the consent of the card holder. Nowadays, eCommerce businesses and their buyers are the main …

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digital marketing for startups

5 Key Reasons Why Digital Marketing is Important for Startups

Online presence entails the visibility of brands, businesses, or products and services on search engines. It makes it easier for potential clients to discover how to deal with a business’ representatives without difficulty. Online presence for businesses is not entirely limited to just being easily searchable or visible on the internet. Indeed, topping the search …

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roles of customers voice for startup

The Top 6 Crucial Roles of a Customer’s Voice in Startups’ Content Marketing Strategy

What does the term customer’s voice refer to? How can startup businesses benefit from it? A customer’s voice is a terminology that refers to the positive and negative feedback that a customer has regarding the products and services a company is offering. There are three different types of customer feedback: Direct, Indirect and Inferred. Direct …

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Startup business owner discussing growth roadmap

8 Reasons Why Creating a Growth Roadmap is Essential for Startups

A growth roadmap is a visual record that provides specific and significant milestones of young companies. It acts as a marketable profile to powerful investors, performing employees, and loyal customers. Think of it as the well-crafted resume or LinkedIn profile of the most sought after employee whom established companies aim to hire.  To have an …

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