The internet is constantly creating ways to connect all corners of the world into one unified network. However, due to the freedom to do anything virtually online, some users can exploit this opportunity to demonstrate their hostile agendas. As such, prioritizing data security is paramount.
In this light, as a service provider, you have a legal obligation to adequately safeguard all data or information that you gather from other people. This is particularly true if you are providing live chat services in which you get to interact with complete strangers online.
As technology progresses, so do online frauds. They can use various types of online scams to breach an individual’s security. From phishing to identity theft, online banking fraud, charity scams, and spyware, cybercriminals are becoming more and more sophisticated with their hostile schemes.
So, how can live chat providers guarantee the security of their customers’ sensitive information? If this question leaves you scratching your head, then maybe this blog could be of great assistance! Here, you will learn five surefire ways to protect your customers’ treasured data online. But before that, let’s learn why data security is vital.
Why is data security important?
Though most online platforms have their own preventive measures in place to safeguard their users against unpredictable cyberattacks, there will always be some that could slip into the cracks and gain absolute clearance to infiltrate their security. What is particularly alarming is that such hacks can occur in any firm, regardless of size.
Today, it is a must for all businesses to obtain personally identifiable information from their customers to make collaborations more fluid and effective. The value of data has been considered to have surpassed that of oil because of the insights and knowledge that can be gained from it.
As such, once hackers gain access to these pieces of information, they can effortlessly take advantage of, if not the business’s database, all customers’ accounts and use them for their own malicious schemes.
As such, all businesses must have the proper security protocols and have their security software programs updated to the latest kernel patches to keep such data safe from security breaches. A data breach can be quite devastating for businesses when not addressed immediately. Not only does it cause long-term damage to the business’s credibility, but it also leads to significant financial losses.
5 Ways to Protect Online Data
As a customer care professional, you have access to a constantly growing mountain of data. The majority of this data is private information—it is the property of the company’s clients, its employees, or its exclusive ideas and concepts. Data breaches are unavoidable, despite your best efforts. As such, it is extremely vital to gain an understanding of the measures that you may take to stop it from occurring in the first place. The following is a list of the six most important safety tips for protecting data:
- Collect only the essential data
The foundation of any promotional effort is collecting customer data. Without data, marketing is a shot in the dark with no guarantee of success. Common data such as name, email address, and location—while playing a vital role in improving your marketing approaches—is of little interest to hackers thus preventing vital information from being exploited. But, it is also worth noting that you must only collect vital data about the customer. The last thing you want to do is to lose the customers’ trust due to routinely requesting pieces of information that are deemed unnecessary. So, as an agent, it is important to know what data you need to collect.
- Ensure your chat app is secure
Data breaches are every company’s greatest nightmare, you need to make sure that your software is secure and have their latest kernel patch up-to-date. Failure to do this part will only lead your overall business operations into grave danger. For instance, it ought to have end-to-end encryption so that no one else can read the message between the time you input it and the time the recipient reads it. This is to guarantee that the message is secure at all times.
Also, It is your responsibility as a chat operator to ensure that the chat app software you are using to communicate with other people is a secure platform and complies with relevant government-imposed policies (GDPR, for instance). Doing so adds another layer of security to safeguard your firm and its clientele against online frauds who are attempting to steal and exploit any information that they can get a hold of.
- Software should be updated
Because more people have access to increasingly sophisticated technology, there is a growing demand to update modernized security measures to keep up with shifting public expectations and demands. Some businesses put a significant amount of time and resources into enhancing the safety and security of their platforms and services.
However, as time passes, such technologies may not be as effective as before—and a solution that is both more efficient and more effective is required to keep pace and address such dilemmas. See to it that your firm is using the best security software available in the market right now. Additionally make sure that your security software programs have their licenses updated. Contact your local provider for more information.
- Watch out for live chat scams
Live chat platforms have become a new entry point for phishing attacks. Live chat agents are frequently pushed to quickly resolve as many incoming tickets as possible. That’s a lot of strain to put on an agent who’s already probably juggling several conversations at once.
While there is no black-and-white solution, and there is no platform that is universally applicable to all businesses, there are still effective ways to build a first line of defense against a variety of scam. One way is to brief your team of chat operators on how to spot
A potential scammer and how to avoid falling prey to such scam attacks within the live chat platform. Getting your agents familiar with how these schemes work teaches them to keep a close eye on potential fraud and how to get rid of them fast to prevent them from falling into their traps..
- Data should be confidential
To avoid identity theft, breach of accounts and systems, legal or reputational damage, and other grave consequences, information that raises high levels of confidentiality concerns must be kept with the utmost confidentiality.
In other words, only authorized individuals are the only ones who are granted access to the acquired data. You should also authenticate your access as a chat operator by using strong passwords and, wherever it is possible to do so, two-factor authentication. This will prevent anyone from gaining access to the information of your clients.
Important bits of information that are typically kept by businesses, such as personnel records, customer details, loyalty programs, transaction history, or data collection, need to be safeguarded at all times. This is done to prevent fraudulent activities from being carried out by third parties using the information at hand.
If you are a chat operator, how would you recommend better protecting it? The above tips described above will help you to secure your collected data! Make protecting your digital data your top concern.